The nonprofit Gila Community and Tourism Development brings the Tour of the Gila bicycle race to Silver City to show everyone the exciting terrain in Grant County, a mission PNM gets behind. “We have road, gravel and mountain bike riding,” says retired Race Director and current board member Jack Brennan in this 30-second spot produced by KOB.

Support like this PowerKick grant from PNM goes a long way toward sharing the enchanting natural beauty and down-to-earth community of southwest New Mexico with outdoor enthusiasts through Tour of the Gila.